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Head of Consumer Marketing

The Role

With Unbiased, you can manage all of life’s biggest decisions in one place. Find the experts to support you at every step, see what’s on the horizon, plan ahead and be ready for the unexpected.

We have big ambitions to revolutionise how people make the biggest decisions in their life, so they can ensure they are making the right plans for their future.  We are looking for a talented Digital Marketer to join our brilliant team and share our vision.  We have a fun, but ambitious environment in which we are simply trusted to get stuff done.

Your role is absolutely key to the business you will be developing and implementing our consumer acquisition and engagement strategy to accelerate growth.  You will be adept at attracting target audiences to the site, understanding their motivations, knowing where to find them and optimising their experience on and off site so we make the right first impression. With a test and learn mentality you will be trialling and optimising new channels as we scale while doubling down on the proven channels.

Once you’ve made the right first impression you will be key to developing an exceptional customer experience to build a lifetime relationship with AI driven curated journeys, content, tools, premium features and loyalty schemes. 

You will be leading and recruiting a team of talented specialist marketers, and working within a mixed skill squad (Marketing, Product and Tech) dedicated to our consumer users.  You will be data and insight driven using this to optimise activity, create meaningful experiences for your customers and report back to the business.

 

Key Responsibilities

  • Acquisition of users into the top of the funnel through the development of existing and new channels
  • Engagement and retention of customers to drive up lifetime relationship and transactions


Person spec

  • 8+ years' marketing experience in a consumer or digital marketing role
  • Working on a B2B2C proposition
  • Managing acquisition for a high growth digital proposition
  • Brought on and successfully scaled new channels to deliver quality business at an optimum CPA
  • Managing engagement with user base to engender loyalty and increasing LTV
  • Budget ownership and management, including experience of optimising to gross margin
  • Implementation and management of key marketing infrastructure and reporting
  • Management of a team of marketing specialists 
  • Launching propositions into new markets 
  • Leading consumer insight programmes and producing actionable insights


Job Type: Permanent 

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London

12-14 Berry St
EC1V 0JR London Directions people@unbiased.co.uk

Perks & Benefits

Along with being based in a vibrant office in trendy Clerkenwell, a few of our awesome benefits include:

  • 23 days' annual leave

    Plus time off between Christmas and New Year (enjoy, relax and overeat!)

  • Learning and Development

    £1000 individual training budget per person for you to use to develop yourself - PLUS, Lunch & Learns and leadership development

  • Super fun socials

    Festivals, pub quizzes, chocolate making, poker nights, ping pong (the list goes on!)

  • Extras...

    Generous employer pension scheme, cycle to work scheme, season ticket loan and death in service (which we hope that you will never need)

What makes us different?

We are an ever-growing business so therefore attracting, engaging and retaining top talent is at the core of everything we do. We think our behaviours sum us up pretty well: act lean, be collaborative, think differently and learn from mistakes. 

We have weekly bake-offs (good luck trying to get out of it!), poker nights and team lunches. But more importantly we have opportunities for growth, development and career progression. 

 

Already working at Unbiased?

Let’s recruit together and find your next colleague.

email
@unbiased.co.uk
  • Andrew Cowan
  • Camilla Hall
  • Frances Knight
  • Ido Sebban
  • Jules Kennedy
  • Karen Barrett
  • Lea Hartkopf
  • Michael Ossei
  • Nick Green
  • Pim Piers
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