CRM Manager

About Unbiased

 Imagine if life had its own navigation system. One that lets you see exactly where you are today and where you want to be. One that helps you and your family find your way. With Unbiased, you can manage all of life’s biggest decisions in one place. Find the experts to support you at every step, see what’s on the horizon, plan ahead and be ready for the unexpected. By mapping out your choices and giving you full control, Unbiased enables you to set your own destination.

 

We have big ambitions to improve how people tackle the biggest decisions, and working at Unbiased means working with intelligent, motivated people who believe in this. We have a fun, relaxed environment in which we are simply trusted to get stuff done. 


The Role

The CRM Manager is responsible for all consumer facing emails including lifecycle emails and campaigns, with a remit to own and execute on the consumer CRM strategy.

In a nutshell, you’ll be responsible for…

  • Deliver CRM acquisition and retention strategies with the support of Head of Consumer Marketing
  • Responsible for delivering the CRM roadmap and keeping all planning documentation up-to-date and relevant
  • Lead in the content development for all CRM collateral with the support of our in-house designer and writers
  • Lead on the execution of engagement campaigns, focusing on how CRM and other channels can be integrated to drive further success
  • Work with our data engineer and product team to manage and grow our customer database to drive targeted email campaigns
  • Segment our data to tailor messaging specific to the customer and where they are in their customer life-stage
  • Thorough testing and documentation to ensure we are building success into everyday activities
  • Be a champion of your channel – highlighting and sharing success regularly to provide confidence to the wider business
  • End-to-end delivery of complex CRM implementation, with the ability to think strategically, but also execute on your vision
  • Own our review strategy via Trust Pilot
  • Ensure all communication is on brand


To succeed, you’ll need…

  • 4+ years direct CRM/email experience
  • Experience working across various CRM and ESP platforms
  • Experience working with Braze desirable
  • Basic HTML skills to edit email templates
  • Strong analytical background with an attention to detail
  • Creativity to lead on tactical campaigns as well as a thorough understanding of audiences to provide nurture and engagement flows
  • Autonomous but able to work with the wider marketing team to drive KPI success
  • Confident in developing insights and reporting back performance to various stakeholders
  • Be accountable, collaboratively setting performance KPIs that are aligned to wider business goals
  • University degree in a business, marketing or related subject

Or, know someone who would be a perfect fit? Let them know!

Some of your colleagues

London

12-14 Berry St
EC1V 0JR London Directions people@unbiased.co.uk

Perks & Benefits

We have a mix of benefits that support our team's financial, physical and mental wellbeing. Some of these include:

  • 23 days' annual leave

    Plus time off between Christmas and New Year and enhanced leave based on length of service

  • Learning and Development

    £1,000 individual learning budget to use towards your development

  • Remote working

    Skip the commute and work from home one day a week

  • Super fun socials and rewards

    Festivals, pub quizzes, chocolate making, poker nights, ping pong (the list goes on!)

  • Health and wellness activities

    Fruit in the office every day, mental health awareness and badminton to offset the weekly bake-offs

  • Extras

    Enhanced employer pension scheme, cycle to work scheme, season ticket loan and death in service (which we hope you'll never need)

What makes us different?

Want some insight into how we work as a team? Here are our culture behaviours that are at the core of everything we do:

Be relentless about progress

To be the best at what we do, we push things forward with tenacity. We set deadlines that are ambitious but realistic and work towards them with vigor. 

We focus only on projects that will genuinely move the dial for the business. If something is a nice-to-do - we don't do it. 

There will always be blockers, we always find ways around them. We realise there is a huge benefit to acting today rather than waiting for tomorrow. 

Enjoy the journey

We say this a lot but we are excited about what we are doing here at Unbiased! We are helping people and shaping a successful business at the same time. We are achieving great things and we are surrounded by great people. Enjoy it!

We celebrate successes and give kudos to our colleagues for a job well done, no matter how small. All of these wins are driving our growth. 

Share and seek input

Our most valuable asset is our people. We have a team of smart people working towards the same vision so when we have an idea or an insight, we actively share it with others.

We embrace challenge and opinions and are more interested in learning than being right. We actively seek out different views and perspectives to maximise the chances of making the right decision and achieving success.

Risk failure to achieve success 

To grow, we need to work with a sense of urgency and recognise when we need to abandon something that's simply not working. We iterate often, fail quickly, learn and go again. But this doesn't mean we sacrifice the quality of our work. We aim for excellence in everything we do but we also acknowledge that sometimes we need to say: for now, it is good enough - we can tweak later. 

Own it and get it done

We are doers.When we say we are going to do something, we do our best to deliver quickly and on time. If we can't, we manage expectations and communicate.

We don't point blame or find excuses. We are accountable and take responsibility for our mistakes and when we don't deliver. We totally own our failures and learn from them. 

Already working at Unbiased?

Let’s recruit together and find your next colleague.

email
@unbiased.co.uk
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